Adidas And  Kanye West Team Up For His Own Design Team and Stores

The Yeezy line is greater now with a new deal with Adidas. In the new deal the Yeezy brand will now have team of designers and a brand manager. The brand will also have a performance appeal line. 

The will call for a new Yeezy Brand store as well a signature shoe for athletes. In a statement out of the Adidas office in Portland Oragan,“Recognizing the influence, success and global brand power that began almost two years ago with Yeezy for adidas Originals, the unprecedented new alliance makes history as the most significant partnership ever created between a non-athlete and an athletic brand,” Adidas said in a press release. “It will redefine the future, uniting adidas’ technical, innovative expertise and capabilities with the visionary imagination of West.” 

As it stands that mean there will be much more Yeezy merch and sneakers to go around for all. 

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